Minute Verdict
$63 a month buys BrandSearch Starter: the whole index of 15M brands and 400M ads, Spectre watching five competitors daily, 15,000 library lookups a month and one seat. Outscaler at $79 removes the lookup cap, watches fifty brands and adds a second seat. Agency at $149 watches a hundred and seats five. Paying for a year takes the three to $47, $59 and $119 a month, billed at $568, $712 and $1,432. What separates the plans is volume, not access: every plan opens the same index, so the decision is how many brands you need watched every day and how many people need a login. For a solo brand builder following a handful of rivals, Starter covers it. For an agency watching more than five, Outscaler at $79 is the plan to compare with whatever the team already pays for.
What BrandSearch does
The product is a searchable index of what other brands sell and how they advertise it, with a watch list bolted on top. The pricing page groups it in five blocks.
The Brand Library is the core: 15M brands, each with its Meta and TikTok ads, its Instagram and TikTok organic posts, its email campaigns, its landing pages, its products and best-sellers, plus ad spend estimates for the EU and the UK. Discovery is the ad side, 400M ads and posts across Meta, TikTok and Instagram ranked by what is running now, with AI search, a competitor radar and filters on traffic and growth. Spectre is the watch list: a brand is checked daily, the user is alerted the day an ad, a landing page, an email or a product changes, hooks and copy are decoded, and the material exports as JSON for a model to read. Swipe Files stores ads, landing pages and brands, and shares them with a team or in public. Trends shows demand by niche and by traffic.
Around those sit a Chrome extension, a REST API, an MCP server and webhooks. The API is not an add-on sold at the top: it runs on a monthly call allowance, 5,000 calls on Starter and 10,000 on the two other plans. There is no desktop client.
On this page
What you get for the money
Both billing views were read on October 29, 2026, on the English pricing page at brandsearch.co.
| Plan | Month to month | Billed yearly | Yearly as a monthly rate | Lookups | Watched brands | Seats | API calls |
|---|---|---|---|---|---|---|---|
| Starter | $63 | $568 | $47 | 15,000 a month | 5 | 1 | 5,000 |
| Outscaler | $79 | $712 | $59 | Unlimited | 50 | 2 | 10,000 |
| Agency | $149 | $1,432 | $119 | Unlimited | 100 | 5 | 10,000 |
Every plan searches all 15M brands and all 400M ads. What the price buys is volume: Starter caps pulls at 15,000 lookups a month where the other two are unlimited, and what rises with the price is how many brands run in parallel, how many seats, and the AI credit allowance.
The step from $63 to $79 is the one worth arguing about. For about 25 percent more, a buyer gets unlimited lookups instead of a ceiling, 45 more watched brands and a second seat. The step from $79 to $149 is a team purchase: 50 more watched brands, three more seats and twice the credits.
Paying yearly takes roughly a quarter off the first two plans. On Starter the yearly view prints $47 a month and bills $568, where 47 multiplied by twelve comes to $564, so the monthly rate shown is rounded down from the total. Outscaler prints $59 and bills $712, where 59 multiplied by twelve is $708. Agency prints $119 and bills $1,432, where 119 multiplied by twelve is $1,428.
Prices are US list prices and exclude VAT, which a VAT-registered EU business recovers through the reverse charge.
Where it falls short
Nothing on the pricing page describes what happens at the 15,000 lookup ceiling: whether the library locks, whether the count resets, or whether an overage is charged. The ceiling is on pulls rather than access, so a week of heavy research can spend it.
The watched brand count is the real dial and it is small. Starter watches five brands at once and a brand can be swapped, so the number is how many run in parallel, but a competitor set of a dozen still means Outscaler at $79. Seats follow the same logic: two people working together need $79, five need Agency at $149, or $1,432 for the year.
The yearly tab carries a minus 25 percent badge, and the arithmetic is not the same on all three plans: $63 to $47 is 25.4 percent and $79 to $59 is 25.3 percent, while Agency only drops from $149 to $119, which is 20.1 percent. The badge is marketing arithmetic and we report the amounts.
The largest figure on the page is not a BrandSearch price: it compares against another product’s Agency plan, and the FAQ concedes the entry plan does not earn the comparison.
The scale claims are self-reported and cannot be counted from outside, and the spend figures are estimates rather than measured billing.
One point on invoicing. The operator is SPECTRE PRYSM S.a r.l.-S in Wemperhardt, Luxembourg, so a buyer without a VAT number pays the displayed amount plus VAT on a Luxembourg invoice, and the .io address that looks like this one belongs to an unrelated service.
One fact from the page source matters before comparing BrandSearch with PPSPY: this site declares the same favicon as PPSPY and loads its share image from ppspy.com, while its terms name a different company. Two brands, two price lists, one template, so read both tables rather than assume independent rivals.
BrandSearch alternatives
- Adheart, $69 a month on Start and $89 on Pro, or $699 and $899 for the year, which is 3,000 and 9,000 unique searches a month across 239 Meta ad geographies. It indexes public ads and stops there, so it is the closer match for a buyer who wants ad search without product and landing page data. Read the Adheart review.
- BigSpy, $69 a month or $49 a month billed yearly on Starter, with a free plan and a Growth tier at $119 billed yearly for five seats, which makes it the cheaper answer for a team that needs seats rather than watched brands. Read the BigSpy review.
- PPSPY, $39 a month or $19.50 a month billed yearly, built around Shopify store and product sales tracking rather than ad search, and the lowest entry of the three for a dropshipper who starts from products instead of ads. No PPSPY review is published here yet, so the head to head sits on the BrandSearch alternatives page.
The three amounts were read on the vendor pages on October 29, 2026. They are not like for like: Adheart and BigSpy sell ad libraries, PPSPY sells store and product estimates, and BrandSearch bundles the three into one subscription, which is the argument for its price and the reason a single line comparison flatters it.
Who it is for: BrandSearch
BrandSearch fits a brand builder, a dropshipper or a small agency that wants one place to read a competitor’s products, landing pages, emails and ads, and to be told the day one of them changes. An ad library alone does not show the best-sellers behind an ad, and a store tracker alone does not show the creative.
It does not fit a pure media buyer who only needs Meta ad creative, because Adheart at $69 or BigSpy at $49 billed yearly do that job without the rest. It does not fit a five person team on a small budget: one seat on Starter and two on Outscaler make Agency at $149 the real entry point. And it does not fit anyone who needs a long archive, because the depth of the ad history is not published.
How we checked
The English pricing page at brandsearch.co was read on October 29, 2026, monthly tab first, then yearly, then back to monthly to confirm. The monthly rates on the yearly view are printed by the site, and the three totals that follow from them, $564, $708 and $1,428, are our own multiplication of the monthly rate by twelve, used to show that the displayed monthly figure is rounded.
BrandSearch was not used for this review. No account was created, no brand lookup was run and no alert was observed, so the quotas, seats, credit allowances and feature split are figures displayed on the pricing page rather than measurements. We have no evidence on how the library behaves at the lookup ceiling or how deep the archive goes, and those are the two things to test in a first paid month. The competitor amounts in the alternatives section were read on the vendor pages the same day, not taken from a directory.
The product sits on brandsearch.co. Brandsearch.io is a separate service, a price comparison site for fashion, and its pricing path answers not found, so no amount from it appears here.
What to do next
The plan table also sits on BrandSearch pricing, and the current offers are on the BrandSearch promo codes and coupons page.
Start on the monthly plan at $63 and run the lookups you actually plan to run for three weeks. Two things will settle the rest. Count the brands you want watched daily: five or fewer and Starter holds, more than five and Outscaler at $79 is the honest purchase. And watch the lookup counter: if it approaches 15,000 in a normal month, Starter is already at its edge, so the yearly Outscaler rate at $712 is the better commitment than a year of Starter at $568.
Ask the vendor one question in writing before paying for a year: how far back the ad and landing page history goes for the brands you track, since that is the one figure the page leaves open.
FAQ
How much does BrandSearch cost? $63 a month on Starter, $79 on Outscaler and $149 on Agency. Paying for a year takes those to $47, $59 and $119 a month, billed at $568, $712 and $1,432.
Is there a free trial? There is a Try for free entry point on the site, and no length is published next to the plan cards. The first paid plan is Starter at $63 a month.
What separates the three plans? Volume only. Lookups run from 15,000 a month on Starter to unlimited on the other two, watched brands from five to fifty to a hundred, seats from one to five, and API calls from 5,000 to 10,000.
Do the prices include VAT? No. They are US list prices shown excluding VAT, and a VAT-registered business in the EU is billed under the reverse charge after entering its number at checkout.
Can I cancel? Yes. Every plan is month to month unless yearly is chosen, there is no contract and no cancellation fee, and access runs to the end of the period already paid for.
Sources
Sources
- https://brandsearch.co/pricing (checked October 29, 2026, both billing views)
- https://brandsearch.co (checked October 29, 2026)
- https://adheart.me/en/pricing (checked October 29, 2026)
- https://bigspy.com/pricing (checked October 29, 2026)
- https://www.ppspy.com/pricing?currency=USD (checked October 29, 2026)
Update log
- October 29, 2026: first publication, research review, both billing views read on the same day.
