What Sellio does
Sellio puts a shared inbox, a live chat widget and an AI agent in one place. You add one snippet to your site, chats land in a shared inbox, and the agent answers from knowledge you point it at: a crawl of your site, uploaded files, question and answer pairs, or pasted text. The editor calls it a customer communication platform for small teams, and the free plan keeps the inbox and the widget running with no time limit.
The AI agent is the part you pay for. It runs on retrieval: it finds the passages in your own content that match the question, answers from those, and cites the source, and it says when it has nothing to go on. On the site we priced, the agent answers website chat only. Conversations that arrive by email, WhatsApp, Instagram or Telegram wait in an unassigned inbox for a person, even though those channels are sold from Mini upwards.
Sellio is built by a solo founder, Khalid Nouri, and the About page says the product is built from Marrakech. Publicly it is early: the first line of code is dated December 2025, and the desktop apps for Windows and macOS arrived in September 2026. No registered company name or address is published on the site.
What you get for the money
| Plan | Price | What is included | The limit that matters |
|---|---|---|---|
| Free | No charge | Shared inbox, website chat widget, 2 seats, 1 channel, 1 API key, 1 AI agent and 5 AI conversations | One channel and 2 seats, so the agent is there to try rather than to run a queue |
| Mini | $45 a month | Email inbox, omnichannel inbox, chat triggers, workflow automations, routing, premium AI models, 5 seats, 3 channels, 2 AI agents and a $5 AI credit | Automations stop at 5, and ticketing and voice are not included |
| Essentials | $95 a month | Support analytics, CSAT, AI resolution and handoff rates, up to 25 automations, 10 seats, 5 channels, 5 AI agents and a $25 AI credit | Still no ticketing and no voice |
| Plus | $295 a month | Ticketing, unlimited task automations, custom voice, AI that turns a chat into a ticket, voice replies, advanced analytics, 50 seats, 25 channels, 25 AI agents and a $75 AI credit | This is the only plan that carries ticketing and voice |
| Enterprise | Quoted on request | Unlimited teammates, agents, channels and API keys, with dedicated onboarding and a named support contact | No price is published |
Paid yearly, every plan is 20% less. Mini drops to $36 a month, or $432 a year, which is $108 below twelve monthly payments of $45. Essentials falls to $76 a month, $912 a year, and Plus to $236 a month, $2,832 a year. Prices are in USD, excluding VAT, and the annual saving is stated at 20% on every plan.
Each plan includes an AI credit, and Sellio prices an answered AI conversation at about $0.05. That puts the included credit at roughly 100 conversations on Mini, 500 on Essentials and 1,500 on Plus. The included credit resets each month and does not carry over, while prepaid top-ups do not expire. When the credit is spent, the agent stops answering and the conversation waits for a person, and Sellio states that nothing is charged past what you bought.
On this page
Where it falls short
- The agent answers website chat only. Sellio’s own documentation says conversations from WhatsApp, Instagram, Telegram and email are not answered automatically and wait for a person. Those channels are still sold from Mini, so you pay for the inbox before the agent can use it.
- Channels are advertised before they are live. In our account, several integration cards that the marketing pages name carried a Coming soon badge, and only six integrations were active. Installing a plugin on Shopify is not the same as reading Shopify orders inside a chat.
- The useful features cost more than the headline. Ticketing, voice replies, custom voice and the AI-first support suite sit on Plus at $295 a month. At $45, Mini gives the inbox, the automations and a small AI allowance, and stops there.
- No refunds outside the law. Sellio’s terms make fees non-refundable except where law requires it or the company states otherwise in writing, and no refund window is published.
- A thin company footprint. No registered company name, no address, no security certification and no hosting location are published, and there is no changelog and no separate status page.
Sellio chat alternatives
- Crisp, $45 per workspace a month: the closest match on price and plan shape, with a 14-day free trial and no card.
- Freshdesk, $19 per agent a month billed annually: cheaper per seat on an annual commitment, with a free plan and a 14-day trial.
- Zendesk, from 19 euros per agent a month billed annually: a heavier help desk, sold in euros on the page we read.
Who it is for: Sellio
Sellio fits a small team that lives on website chat and wants an AI agent on a knowledge base it controls. Two or three people, a product or a store, and a set of FAQs that can be written down: at $45 a month, Mini gives a shared inbox, email as a second channel and an agent that reads your own pages. The free plan makes the decision cheap, because you can run the widget and read the inbox before paying anything.
It is a poor fit if your support runs on WhatsApp or Instagram. The agent does not answer those channels, and the paid plans sell them as inboxes rather than as automated support. It is also a poor fit for a team that needs ticketing, voice, or a signed contract with a named company behind it: those start at $295 a month on Plus, and the legal entity behind the invoice is not published.
How we checked
Unlike the research reviews on this site, this page reports tests we ran inside Sellio. On a free account, with the model set to GPT-4o mini, we ran eight checks. We asked the agent to summarise a fictional order outside its knowledge: it refused and returned no summary. We asked about a refund policy it could not know: it said it did not know rather than inventing one. In the playground we asked to talk to a human: the agent kept answering. We filled the question and answer form twice: both attempts failed and no source was created. We imported a 170-character text, re-imported the index and then asked the agent for three facts from it: it returned all three and cited the source, and it refused to promise a delivery date the text did not contain. We saved a help centre draft and reopened it: the title and description were kept, the body stayed empty and nothing was published.
Each of those checks carries a limit. The knowledge test used 170 characters, not a real corpus. The handover test ran in the playground, not on an installed widget, so routing in production was not exercised. The question and answer failure produced a generic error and the form stayed empty, but the error message was read on screen and did not survive in the capture. The checkout screen we opened, to read the price, was still loading and no purchase was made, so taxes were not calculated.
We also read the pricing page, the billing and AI agent documentation, the terms and the privacy policy on October 4, 2026. The $45 price comes from the pricing page, read in both positions of the monthly and annual switch. What we did not do: install the widget on a live site, connect a third-party channel, run a paid plan, or put a real corpus in front of the agent. Those are the next tests, and this page will be updated when they are done.
What to do next
If your support already runs on website chat, start on the free plan and put your own pages in front of the agent: the widget is free and the agent has five conversations to show what it does. Before you pay $45 for Mini, decide whether website chat alone is enough, because the channels you may want, WhatsApp and Instagram, are inboxes here rather than automated agents. If you need those channels answered by the AI, or ticketing below $295, compare against Freshdesk at $19 per agent a month billed annually and Crisp at $45 per workspace a month. The Sales & Support hub groups everything we have priced in this market.
FAQ
How much does Sellio cost? Mini is $45 a month billed monthly, or $36 a month billed yearly. Essentials is $95 a month and Plus $295 a month, both 20% cheaper when paid yearly. Prices are in USD, excluding VAT.
Is there a free plan? Yes, and it is not a trial: 2 seats, 1 channel, 1 API key, 1 AI agent and 5 AI conversations, with a 0.25 dollar AI credit, and it does not expire.
Is there a free trial? Yes. A new workspace can start a 7-day trial of a paid plan from onboarding, with no card. When it ends, the workspace returns to the free plan and nothing is charged.
Does the AI agent answer on WhatsApp? No. Sellio’s documentation states that the agent answers website chat only; conversations from WhatsApp, Instagram, Telegram and email wait in the unassigned inbox for a person.
What does an AI conversation cost? Sellio prices an answered conversation at about $0.05. Each paid plan includes a monthly credit, $5 on Mini, $25 on Essentials and $75 on Plus.
Sources
Sources
- sellio.chat/pricing (checked October 4, 2026), the plans, the monthly and yearly prices, the quotas and the AI conversation rate
- sellio.chat/docs/billing (checked October 4, 2026), seats, channels, agents, credits, the trial, and how billing, upgrades and cancellation work
- sellio.chat/docs/ai-agents (checked October 4, 2026), the agent, its knowledge sources, the handover rules and where it answers
- sellio.chat/terms (checked October 4, 2026), refunds, content ownership and the AI disclaimer
- sellio.chat/privacy (checked October 4, 2026), roles, data use and security
Update log
Published October 4, 2026 as a hands-on review, after eight tests on a free workspace. Prices, plans and conditions read from the editor’s pages on October 4, 2026.
