Minute Verdict
Grok has no price of its own. xAI sells one subscription that covers Grok and X together, and the ladder runs from $0 to $200 a month. Free gives limited AI usage, limited chat requests and limited agent requests. Plus at $8 is the first tier with the complete function set: Grok Chat, Voice, Imagine, Build and API access through Cursor. Premium at $30 multiplies the usage by four and adds the latest models, Grok Bot, cloud agents and automations. Super at $100 multiplies by fifteen and Ultra at $200 by fifty, with the same features on top.
Every figure here was read on x.ai on November 11, 2026. All prices exclude tax, and the same page carries a Teams ladder from $30 per user a month and a contract tier for Enterprise. Grok is also sold inside Cursor, and the Cursor pricing breakdown covers that version of the same subscription.
What Grok does
Grok is the assistant built by xAI, and it ships inside the social network instead of beside it. Chat, live web and X search, deep reasoning, image and video generation through Imagine, voice conversations, file analysis and a coding agent all draw on one pool of AI usage that refreshes weekly. The plan decides the size of that pool, not the list of features.
The product page still uses the SuperGrok label for the paid upgrade and describes it as higher limits, priority access and multi agent. No price sits beside that label there; the numbers live on the pricing page, under the tier names Plus, Premium, Super and Ultra.
On this page
What you get for the money
The grid has five individual tiers, one team ladder and a contract tier:
| Plan | Price | What it adds | The limit that matters |
|---|---|---|---|
| Free | $0/month | Limited AI usage, limited chat requests, limited agent requests, posting and replying on X | No usage pool behind the assistant |
| Plus | $8/month | Shared AI usage pool, Grok Chat, Voice, Imagine, Build, API access through Cursor, premium checkmark and fewer timeline ads on X | Grok models only, no third party model allowance |
| Premium | $30/month | Four times the usage of Plus, Grok Bot, latest models, faster replies, cloud agents and automations, code hosting and AI code reviews, ad free scrolling on most surfaces | Third party models at API list price, billed separately |
| Super | $100/month | Fifteen times the usage of Plus, higher usage across Chat, Imagine, Voice and Build, 1080p 15 second videos, priority access at peak times | Same features, larger pool |
| Ultra | $200/month | Fifty times the usage of Plus, earliest access to new products and models | Same features, largest pool |
| Teams | $30+/user/month | Pooled usage from four to fifty times Plus, mixed seat types, central billing, usage analytics, SSO, team marketplace | Priced per seat, no Free or Plus seat inside a team |
| Enterprise | Custom | Custom rate limits, data residency, volume pricing, invoicing, SCIM | Quote only, through sales |
The pricing page recommends Premium for new AI users, Super for daily agent users and Ultra for power users, and it recommends Plus for social creators with limited AI usage. That guidance is worth reading against the grid: the features do not change from Premium upward, so the only question above $30 is how often the pool runs dry. The plan refreshes weekly, a heavy day does not wipe out the month, and top-ups keep the session going when the allowance is spent.
On twelve months the ladder costs $96 on Plus, $360 on Premium, $1,200 on Super and $2,400 on Ultra. No annual rate appears on the page, so the monthly figure is also the yearly one divided by twelve.
The API is a second, separate meter. Every paid plan carries API access, but requests are billed at standard model rates and do not draw from the subscription pool. On the developer page, Grok 4.7 costs $2.00 per million input tokens and $6.00 per million output tokens with a 500,000 token context window. Voice bills $0.08 per minute for speech to speech, $15.00 per million characters for text to speech, and $0.10 per hour for batch transcription. Imagine starts at $0.02 per image and $0.02 per second of video.
Where it falls short
The bundle is the first cost. There is no stand-alone Grok plan at any price, so a buyer who never opens X still pays for it inside the $8 seat. That is fine for someone who already subscribes to the network and expensive for everyone else, and nothing lets you unbundle.
No limit is quantified anywhere on the grid. Four, fifteen and fifty times are multipliers against a base that is never published, a weekly reset hides the ceiling, and usage costs vary by product. A buyer choosing between $30 and $100 has no way to compute a cost per task before paying for a month of each, which is the one number a pricing page should carry. The product side is better documented than the multipliers: Imagine limits lists what each tier unlocks for images and video, including the two tiers that include no video at all.
The tier naming is the second trap. The product page still sells SuperGrok, older coverage quotes SuperGrok Heavy at $300 a month, and the current ladder carries neither name. What exists today is Plus, Premium, Super and Ultra, with Heavy absent from the grid and no product called SuperGrok priced separately. Anyone comparing articles against the live page will find two different products.
Tax and third party models sit outside the figure. Prices exclude tax, and third party models inside Cursor are billed separately from prepaid credit on Premium and above. The amount charged at checkout therefore sits above the number on the card, and a team that routes work through other vendors pays a second bill.
The account requirement is absolute as well: Grok cannot be evaluated without an X account. Our how we test page covers what that changes for a research page with no paid seat behind it.
Grok alternatives
The three names below are what a Grok buyer weighs against the $8 Plus month. Each price was read on the vendor’s own page.
- Perplexity, the answer engine with citations in the response, at $17 a month when billed annually, for a buyer who wants sourced answers rather than a social assistant: read the Perplexity review.
- Kimi, a long context chat that runs at $19 a month, for documents and research threads that outgrow a chat window and do not need an account on a social network: read the Kimi review.
- DeepSeek, whose chat is free and whose API runs from $0.15 per million input tokens, for the cheapest way to put a reasoning model behind a script: read the DeepSeek review.
None of the three bundles the assistant with a social subscription, which is the difference that matters most here. The wider selection sits in the AI chat tools hub.
Who it is for: Grok
Grok suits a buyer who already pays for X, or who wants the timeline and the assistant on one bill. At $8 the bundle is easy to justify when both halves get used, and Premium at $30 is where a working user lands: four times the pool, the latest models, Grok Bot and the automations that turn the assistant into something that runs without being asked.
It also suits a small team that wants one invoice and mixed seats: the Teams ladder runs from $30 per user a month, pools usage across the group and adds central billing, analytics and SSO.
It does not suit anyone who wants the assistant alone, or who needs the ceiling in writing before paying. For those cases, the Grok review walks through what the product does with the same pool, and the current deals page tracks whether xAI attaches anything to the subscription.
How we checked
This is a research page. Nobody on the team has paid for a Grok seat, so there is no hands-on score and no sample invoice.
Every amount was read on November 11, 2026, on three xAI pages: the pricing page for the five tiers, the Teams ladder and the billing answers, the product page for the SuperGrok label and the feature list, and the developer documentation for the token prices and the context window. The Perplexity, Kimi and DeepSeek figures come from their own pages, read on October 30 and November 5, 2026. We could not measure the pool in requests or tokens, because no absolute figure is published, and we have not paid a billing cycle to see a top-up charge. Our editorial policy covers how a page like this is funded.
What to do next
Start on Free and use it for a real task: a document, a research question, an image. If the limited allowance gets in the way, pay $8 for Plus, which is the only step that changes what Grok can do rather than how much of it you get. Stay there while one person works alone.
Move to $30 the first time you need Grok Bot, cloud agents, the latest models or a pool that survives a full working day, and look at $100 only once a month of Premium has run dry. Treat the $200 tier as a professional purchase, since it sells volume and early access. The Grok review covers the product side, and the AI tools directory lists the rest of the field we price the same way.
FAQ
Is Grok free? Yes. Free costs $0 and includes limited AI usage, limited chat requests and limited agent requests, with no usage pool behind the assistant.
How much is Grok a month? Plus is $8, Premium $30, Super $100 and Ultra $200. Teams seats start at $30 per user a month, and Enterprise is quoted per contract.
What does the $8 Plus plan unlock? Grok Chat, Voice, Imagine, Build, API access through Cursor, and the X features of the Plus tier. It is the first tier with the complete function set.
Is SuperGrok still a plan? SuperGrok is the label the product page still uses for the paid upgrade, and it carries no price of its own. The ladder on the pricing page sells Plus, Premium, Super and Ultra.
Do I need an X account to pay for Grok? Yes. There is no standalone Grok plan at any price, so the subscription always covers X as well.
How do I cancel a Grok subscription? Billing is managed from the X account that holds the subscription. Cancelling at least 24 hours before the renewal date avoids the next charge.
Sources
- x.ai/pricing, read November 11, 2026: the five individual tiers, the Teams ladder, the Enterprise offer, the weekly pool, top-ups, tax and cancellation.
- x.ai/grok, read November 11, 2026: the SuperGrok label, the feature list and the absence of a price on the product page.
- docs.x.ai/docs/models, read November 11, 2026: Grok 4.7 token prices, the context window, voice rates and Imagine rates.
- perplexity.ai/pro, read October 30, 2026: the $17 monthly rate billed annually.
- kimi.com/membership/pricing, read November 5, 2026: the $19 monthly tier.
- api-docs.deepseek.com/quick_start/pricing, read November 5, 2026: the $0.15 rate per million input tokens.
Update log
November 11, 2026: first publication. Every price read on the three xAI pages cited above, and the rival prices taken from their own pages on the dates shown.